President's message


Public and private institutions across Canada are
discovering the tremendous power of the media in shaping
public opinion.
Public perception has become reality as reporters
cover stories affecting our organizations. Today, more
than ever, a bad quote can have a serious impact not
only on our corporate image but also on employees’ morale
and on our capacity to deliver our products and services.
On the other hand, efficient use of the media can
become a powerful tool in the fields of public awareness
and education, marketing and promotion as well as crisis
management.
In order to meet the growing need for professionally
trained spokespersons, Immedia Communications has developed,
in both English and French, a series of dynamic workshops
designed for people who occasionally have to give interviews
to the media and/or to make public presentations to various
audiences.
Over the past nine years, Immedia Communications
has trained hundreds of professionals in the Art and
Science of Positive Communications.
I sincerely hope we will have the privilege of serving
your organization in the near future.
Laszlo Szabo
President & Senior
Instructor